Off Page SEO Techniques That Will Work In 2016
SEO is an excellent result oriented techniques that can help to improve the traffic inflow of a website and also help in obtaining the highest rank in the search engine result page like Google, Yahoo and others. Search Engine Optimization make use of two techniques or methods in order to improve the position of the website. They are On-Page SEO and Off-Page SEO.
Let us get an idea on the two
An On-Page SEO denotes to all those aspects that are executed within the website like content, image, title, internal linking, keyword positioning and so on. Basically, this technique is the building or structuring of the website and making it SEO friendly. On the other hand, an Off-Page SEO can aid in increasing the visibility of your web page and also help in the enhancement of your website’s ranking in the search engines.
This article will focus on the 10 effective Off-Page SEO techniques in 2016.
- Social networking sites
Social networking is bigger than ever and it is also denoted as the Online Reputation Management. If you want to build an online reputation for your business, you have to get involved with the social networking sites and sign up with platforms like Facebook, twitter, Google+, LinkedIn, etc. These platforms can help in creating your online image and also promote your web page along with expanding your networks and interacting with the audience.
- Social bookmarking
Social bookmarking is an excellent means that can help in promoting your web page. Seek the help of the popular bookmarking sites like Reddit, Digg, StumbleUpon and submit your posts and pages in it. The popular search engines always prefer such bookmarking sites because of the frequent content updates. But you have to ensure that you are handling the tags carefully as they are vital to exhibit your page on an extensive range of networks. You can find Social Bookmarking sites here .
- Forum marketing
Why don’t you find online forums that related to the niche of your site and get involved? Replying to the threads, offering advice and answering to the questions and queries of people helps to create a reputation as an expert or specialist in the field. The “Do-Follow” forums are very useful and you must give a try as it provides the option of linking your web page within your signature, which in return help the various search engines to visit your site. You can find Social Bookmarking sites here .
- Blog marketing
When you post comments on other blogs similar to your niche, it allows you to add up a link in the section of the comments. Such links are checked by the popular search engines and thereby helping your site to a higher position. Similar to the forum marketing, it is the “Do-Follow” blogs that are extremely helpful in building online reputation.
- Answer questions
If you are participating in answering questions on sites like Yahoo Answers, you are actually establishing your reputation as an expert in your niche. You can also place your website’s link in the source section so that it is easier for people to visit your web page. If you are not involved in spamming, this will be great to enhance the popularity of your link.
- Local listings
In accordance with the niche of your website, you can find the listings in the local directories and it is immensely helpful. Why face huge competition in the global market, when you can list your website locally and promote the business? This enables to reach your target audience and the search engines are also able to view the site and fetch the necessary content.
- Directory submission
Today, it is often said that directory submission is dead. But the reality is that you increase the possibility of people seeing your web page. It depends on how effective you are while choosing the directories and selecting the submission categories. You might submit to the general directories but if you want the best results, niche directory submission is more preferred.
Blogging is perhaps one of the most effective ways to promote your website on the Internet. When you write blogs for your web page, you are making a way for the visitors to come back to your site and read the latest posts. In fact, this is also helpful for the search engines to link your site with your latest posts, adding in the higher ranking of the search engine pages. Make sure that each blog consists of unique content to entice the readers and bring them back every time you update any new post.
- Link baiting
This is yet another great of advertising your site. When you are posting a unique blog for your site, there are others who will definitely want to link it. In case you have published or copied a content on your site from another website, you must include the website link as a reference. When you do it for others, others return the favor by linking yours. This is an amazing method of increasing your link popularity.
- Photo sharing and video marketing
Have you ever made use of your own clicked images and pictures on your website? There are several photo sharing websites like Picasa, Photo Bucket, Flickr where you can share your photos and others can see and comment them and even follow the link directly to your website. In fact, similar to the photo sharing concept, video marketing also helps to build an influence of your website on others. You can submit your videos at YouTube and allow the potential audience to find you.
When you make use of the effective Off-Page SEO like the top 10 that are mentioned above in the article, it helps your webpage or website to hold a high ranking position in the SERP (Search Engine Results Page). Have you utilized them yet? SEO is responsible for a high amount of revenue for your business. When your SEO is excellently worked upon, there will be a steady traffic inflow generation along with sales conversion. But you shouldn’t forget that a constant maintenance and update would be required. This will ensure that the SEO is able to keep the rankings on search engine results high.